Monthly Archives

April 2017


What makes a children’s fiction book desirable for parents? Is it the compelling plot? The design? The cost? Or perhaps it’s what they think their child will take away from it? (Notice how I’m deliberately focussing on this being the parents’ choice).Some contextAs part of my day-time job, I spend days and days telling the general public why they shouldn’t feed the wild ponies. Why? Because not only is it bad for them, it can cause them act aggressively towards those who (quite rightly) won’t surrender their picnic, and it encourages them to loiter near roads and places where there are lots of people and potential snackage.We use printed articles and leaflets, social media, blog posts, and still we encounter this behaviour of feeding and petting wild animals. So why is this? Stubbornness to accept that their behaviour is in some…

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